Posted on Nov 13, 2015
For the very first time, Asiance is working with an NGO: Greenpeace!
Asiance is handling media buying and produced a viral video for Greenpeace CoolIT campaign in Korea.
On the campaign site, people can vote for the Korean IT company they would like to see changed in terms of energy consumption. The goal is to raise awareness and encourage Korean IT companies to use 100% recycled energies instead of coal or nuclear energy to maintain their data centers, in order to prevent the current climate challenges we face.
Check it out now!
Posted on Nov 5, 2015
Asiance co-CEO Bosun Kim gave a powerful speach about Digital Marketing yesterday at the French Korea Economic Forum, in presence of the Korean President Park Geun Hye and the French President François Hollande. There are three main ideas to be remembered from the Economic Forum: Korea needs to open more to global profiles by ending the foreigners’ quota; France can learn a lot from Korean innovation programs through its Creative Economy program; and finally there are great opportunities for foreign brands to use Korea as a test market.
Posted on Oct 23, 2015
Asiance is very happy to announce its new strategic partnership with European full digital agency Emakina!
Emakina Group is a European group of agencies working from 13 offices in 6 different countries and serving customers worldwide. With more than 500 experts, Emakina Group is in the top five independent digital communication groups in Europe.
The collaboration between Emakina and Asiance will boost their digital service quality and their reach for global customers. As cutting-edge guides in digital transformation and rich customer experiences, both companies plan to join forces in digital strategy and management, online marketing, websites, mobile projects, e-commerce, and localization.
Posted on Sep 26, 2015
Our partner, the FFT (Fédération Française de Tennis) held a press conference with the KTA (Korea Tennis Association) to announce an upcoming collaboration as well as exciting events to be held in Seoul on the occasion of the 2016 edition of Roland Garros tournament.
Posted on Sep 15, 2015
Outstanding! In mid-September, Asiance opened the American Express’ Naver blog alongside an event to celebrate the launch. The first 300 people to subscribe could win a Starbucks coffee coupon. The event was so successful it finished in only 15 minutes!! What great results!
Posted on Aug 22, 2015
Asiance conducted a usability testing project on both desktop and mobile in-office, where one of the meeting rooms was converted into a user testing studio, just for the occasion.
Users were in a room testing a website on desktop as well as on mobile, while persons from the company were in another room, observing how users were interacting with their website and hearing their comments.
The test was for a major luxury platform to bring them a new UX experience dimension and optimize their conversion funnel. Koreans access information in a different way and user tests are the best way for a client to gain a deep understanding of the local market.