The world has metamorphosed in the years between 2000 and 2010. Ten years ago Facebook, YouTube, Twitter and the iPhone did not exist. Yet, even as the world has evolved, the emotional resonance of signs such as B.zero1’s spiral design has remained timeless and universal. At this juncture of the past and future, Bulgari invited internationally acclaimed artist Anish Kapoor to reinterpret our iconic B.zero1 ring. Mr. Kapoor’s interpretation draws on the play of curved forms and reflective surfaces of some of his greatest artworks – elements common to B.zero1, which is both point and continuum. Bulgari’s online B.zero1 campaign salutes the spirit of Anish Kapoor’s art and B.zero1 – timeless, evolving, mysterious, mesmerizing. We invite you to an exclusive preview of the online B.zero1 campaign that will launch on mid of May. The preview is available at : www.bethefirstoknow.bulgari.com. Asian social network sites will be added to the micro-site to enhance the local experience and viral effect.

Yes we did it !!!!!! The whole Asiance team went on a trip to Harbin, China for a nice workshop in-40 degrees .  Harbin is well known for the International and worldwide ice festival. Check our pictures on Flickr !

French brand BOURJOIS has a long history of 146 years. Designed in collaboration with Nathalie Lété, their limited edition collection “Rendez-vous à Paris” is a collection of 8 eyeshadows in round boxes – each with a vintage-like picture
of Paris. As “Rendez-vous à Paris” already had an official website, Asiance was asked to create a site with a unified identity – a microsite with the same design language as that of the original. It was thus a fun challenge for our team to create this website for a brand with such a long tradition.

Asiance work with Rockport Korea to launch a micro website and banner advertising campaign for their online event in October 12 to promote the new women collection and strength the brand image, Rockport Korea focused on the visual as fashionable and trendy women’s shoes. Users can apply with their photo, choosing one of the rockport product and win shoes.

I have just met my good friend Laurent Haug, founder of LIFT conference who give us more information on the next conference theme “Serious Fun !” that will take place on the beautifull island of Jeju do next month :

Social networks, online games, robots, communicating objects: these technologies and services were originally designed for entertainment purposes. They are now giving birth to a whole new range of opportunities and challenges. Games are used for education. Robots are linking patients and doctors. Social networks are the playground of marketers and recruiters.

Are these “fun” technologies changing as they become more and more “serious”? What new opportunities and challenges are arising from this ecosystem in the making?

Lift Asia 09 will explore these questions, and focus on the examples provided by communicating objects, social networks, design, architecture, storytelling and community engagement. The conference will also feature an open program where members of the audience can present their ideas and projects, and we will have our traditional sessions on sustainable development and inspiring stories.

Link

If you live in South Korea and would like to meet Laurent, don’t hesitate to contact us, he will stay in Seoul until next tuesday.
You can also register to the conference by going directly to the registration page.

We definitely had to provide more space to our team and we did find a solution within our building by just breaking down the wall. We are located in one of the oldest building in Seoul just behind the Deoksugung palace in a quiet and beautiful street just next to the famous Chongdong theater near city hall.
Have a look at our building on Daum Maps.
More picture on Flickr!