Lacoste introduces its new collection, Lacoste L!ve FW’11! Asiance is more than happy to be part of this new campaign. This season, Lacoste collaborated with inspiring local artists and global magazines such as WAD and DAZED & Confused KOREA. The cultural fashion experiences were delivered to the young target through social network events on the website and Facebook to create digital buzz all around.

The luxury jewelry house Bvlgari has brought out a new fragrance: Mon Jasmin Noir, a fruitier, lighter but just as seductive version of its original Jasmin Noir. The launching of their new perfume implied the need for an online campaign, with the help of Asiance. We were thrilled to take part in the creation of microsites, and localization of their website – now available in Taiwan, Japan and Korea.

Lacoste, the French prêt-à-porter brand known for its fashionable sports gear, has come back with an edgier, younger collection. The 2011 spring-summer collection “Lacoste L!VE” is destined to the young adult population, aiming to capture the essence of unconventional chic. This is why they needed innovative ways to attract their public. Thus, once again, they chose Asiance for the launching of their Korean online campaign and the making of a microsite.

We are thrilled to announce the launching of the Longchamp Korea website !

Asiance is currently working with LONGCHAMP for LONGCHAMP Korea’s official corporate website launching. LONGCHAMP is a world-wide French fashion accessories brand established in 1948. LONGCHAMP has brought a huge boom in the market all over the world. Currently trying to localize in the Korean market, LONGCHAMP has opened the new LONGCHAMP Korea website with global digital agency, Asiance.

In addition to the official corporate website launching, Asiance is also in charge of LONGCHAMP Korea’s Christmas event and banner advertisement.

The world has metamorphosed in the years between 2000 and 2010. Ten years ago Facebook, YouTube, Twitter and the iPhone did not exist. Yet, even as the world has evolved, the emotional resonance of signs such as B.zero1’s spiral design has remained timeless and universal. At this juncture of the past and future, Bulgari invited internationally acclaimed artist Anish Kapoor to reinterpret our iconic B.zero1 ring. Mr. Kapoor’s interpretation draws on the play of curved forms and reflective surfaces of some of his greatest artworks – elements common to B.zero1, which is both point and continuum. Bulgari’s online B.zero1 campaign salutes the spirit of Anish Kapoor’s art and B.zero1 – timeless, evolving, mysterious, mesmerizing. We invite you to an exclusive preview of the online B.zero1 campaign that will launch on mid of May. The preview is available at : www.bethefirstoknow.bulgari.com. Asian social network sites will be added to the micro-site to enhance the local experience and viral effect.

The Seoul Tourism Organization (STO) is a public-private joint venture company primarily funded by the Seoul Metropolitan Government and is commissioned to promote the city’s tourism and convention industries. STO wanted to take advantage of the worldwide event G20 that will be held in Seoul next November, to highlight the organization.

We are very exited to have worked together on this exciting project and to see it live. We are also very happy to have developed this new site “Convention Bureau” under HTML 5 standard. http://www.miceseoul.com/