Posted on Aug 22, 2015
Asiance conducted a usability testing project on both desktop and mobile in-office, where one of the meeting rooms was converted into a user testing studio, just for the occasion.
Users were in a room testing a website on desktop as well as on mobile, while persons from the company were in another room, observing how users were interacting with their website and hearing their comments.
The test was for a major luxury platform to bring them a new UX experience dimension and optimize their conversion funnel. Koreans access information in a different way and user tests are the best way for a client to gain a deep understanding of the local market.
Posted on Jul 19, 2015
After Paris and Montreal, the famous wax museum Grévin opened its first Asian location in Seoul!
Before the grand opening, Asiance created a responsive and user friendly local homepage for the Seoul Grevin museum, that allowed users to reserve their tickets. Asiance also created QR codes that direct the users to the pages with the required information in 4 different languages for the different sections in the museum. These information pages are only accessible by scanning the QR codes.
Posted on Jun 11, 2013
When the word “France” appears to Koreans, what comes up in their minds? Asking it to people around, no one would be surprised if the most of them answer “Tour Eiffel” or “Paris”.
To change this, Asiance, together with Atout France – The France Tourism Development Agency – decided to show Korea that there are far away much more places to go and things to see in France rather than Paris. But how can we tell them that there are lots of other beautiful, interesting cities in France without boring people to tears?
Posted on Apr 12, 2013
Lacoste L!VE introduces its new collection Lacoste L!VE SS’13!
A new occasion for Asiance to collaborate with Lacoste on their Asian digital campaign: presenting a colorful collection corresponding to youth spirit through the theme ‘unconventional Japan’. Discover and immerse yourself into the very alive world of the dancer Sonoya Mizuno and of the surfer Yusuke Hanai, unconventional talents ‘from Tokyo to the beach’.
Posted on Jan 9, 2013
Asiance designed and developed a global website for luxury leather brand LOUIS QUATORZE applying responsive web technology. This technology enables you to view the site optimized for the screen of your PC, tablet and mobile.